Welcoming Lizzie McLaughlin as Seeded’s new Creative Lead

Lizzie Joinss
William Charlton

We’re delighted to share that Lizzie McLaughlin, award-winning podcaster and agricultural content creator, has joined Seeded Marketing as our new Creative Lead.

Lizzie brings a wealth of experience from her previous roles, including Head of Commercial Content Solutions at Agriconnect and Farmers Weekly Community Editor. She has successfully project-managed the UK’s leading digital agricultural event, #FARM24, collaborated with numerous clients on innovative content strategies, and amassed over 20,000 followers on social media.

Her expertise in social media, podcasting and online content creation will significantly strengthen our services, helping clients transition smoothly into the digital space and stand out amid the digital noise.

“It’s great to join Seeded and an exciting opportunity to support clients in reaching their targeted audience, ensuring a strong ROI and making the shift to a more digital approach an easy and effective one,” Lizzie states.

For Seeded, Lizzie’s appointment is an important step in continuing to build a team that blends deep agricultural knowledge with modern digital skills.

Seeded Marketing founder, William Charlton, says:

“The agricultural marketing landscape is rapidly evolving, and we must keep our clients at the leading edge of this. Lizzie’s skills in digital content creation will be a considerable asset as Seeded continues to grow.”

As Creative Lead, Lizzie will be working closely with our clients on:

  • Social media strategy and content
  • Podcast development and production
  • Digital campaigns and online storytelling

We’re excited about what this means for the brands we work with – from more engaging content and stronger online communities to campaigns that feel truly native to how farmers and industry stakeholders consume information today.

If you’d like to explore how Seeded and Lizzie can support your next campaign or help you develop your digital presence, get in touch with the team – we’d love to talk.

And in the meantime, please join us in welcoming Lizzie to Seeded.